How valuable can an top domain name be?

One of the most crucial prerequisites for running a successful web presence is the domain name. It is what people will see first when they discover your site and what they will identify you with. The domain name should be easy to memorize, but should also be something that tells your web page's visitors what the web site is about.

Generic Top-Level Domains (gTLDs)

A domain name as a rule consists of two fragments - a Top-Level Domain (TLD) and a Second-Level Domain (SLD). If you have domain.com, for example, ".com" is the Top-Level Domain Name and "domain" is the Second-Level Domain Name. There are several sets of Top-Level Domain Names that you should contemplate before you select the domain you desire. Your choice should rest on the aim of your website and on its target visitors. Let's have a glimpse at the gTLDs, or generic Top-Level Domains - these are the most popular Top-Level Domain Names intended to designate a particular function - .com (commercial enterprises), .net (network infrastructures), .biz (businesses), .info (informative web sites), .org (non-profit organizations), .mobi (handheld devices), .asia (the Asia Pacific region), .name (individuals or relatives), .pro (certain walks of life), and so on. As you can see, these Top-Level Domains encompass most spheres of life, so you should choose the one that would denote the intention of your website best. There is no limitation as to who can register such Top-Level Domains, but some of them involve additional steps to prove that you qualify to keep such a Top-Level Domain (.mobi and .pro, for example).

Country-code Top-Level Domain Names (ccTLDs)

The ccTLDs, or country-code TLDs, are country-specific domains. Each country has its own ccTLD. Getting such a TLD is good if your target group of visitors is from a given country. Many folks would rather purchase commodities or services from a local web page, and if your goal is Canada, for instance, picking a .ca Top-Level Domain could boost the visits to your web site.

Domain Name Redirection

You can register several Top-Level Domain Names, which can forward your visitors to a certain web site such as domain.com, for example. This would boost the traffic and reduce the possibility of somebody pinching your web site visitors by using the same name with another Top-Level Domain - if you are not utilizing a trademark.

Name Servers (NSs)

Each and every Top-Level Domain Name has domain name records. The name server records (NS records, also known as DNS records) demonstrate where the domain name is hosted, i.e. they point to the hosting supplier whose name servers (NSs, a.k.a. DNSs) it is utilizing now. You can swap the name servers of your domain name at any moment. You can have your domain registered with one company and get the hosting service itself from another. Hence, if you register your domain and come across good website hosting packages somewhere else later, you can point your domain to the current provider's DNSs instantly.

Domain Name Server Records (NS Records)

On the whole, as long as your domain utilizes a particular set of NSs, all its DNS records will direct to the same webspace hosting company. Some web hosting distributors, though, allow you to modify certain NS records, such as the A records and the MX records of your domain name. The A record is an IP address, which shows on which web server your website is situated, while the MX records disclose which server tackles the email aliases associated with your domain name. For instance, if you appoint a new web site designer and he develops an .ASP site that will be situated on his personal Windows web server, you may desire to alter only the Internet Protocol address (the A record) but not the MX records of your domain. So, www.domain.com will direct to the Windows hosting server, but your email boxes or any sub-domain names such as forum.domain.com or shop.domain.com will still be in your present Linux web page hosting account. The .ASP platform is developed by Microsoft and requires a Windows hosting server, although a Linux server would be way more stable.

Inexpensive TLDs Offered by 'InstaNorth Marketing'

Only a number of web hosting companies allow you to edit particular domain name server records and quite often this an additional paid service. With InstaNorth Marketing , you get a large variety of Top-Level Domains to select from and you can edit all DNS records or forward the domains via a forwarding tool at no additional charge. Therefore, 'InstaNorth Marketing' would be your best choice when it comes to managing your domain and to creating a successful presence on the World Wide Web.